Publictivity.com Blog

19 March 2007

Apollo Launches… One Small Step For The Desktop, One Giant Leap For the Web

Adobe Apollo Logo

Wow, so Adobe read my mind and launched the alpha version of Apollo this morning. I’ve spent the past few days reading up on it, especially with the O’Reilly Handbook that is available for free. This is a huge step for anyone and everyone, whether you are a developer, entrepreneur, or application user. Here’s a few reasons why it’s big:

  1. The Online OS/ Desktop is Going to Be a Hybrid
    The Operating System as we know it, will always exist in some form. It will probably get lighter and keep the basics that are needed (drivers, security,networking,etc.). At the end of the day, people are not going to want their applications to technically live inside the browser, but the applications MUST be web connected. Apollo lets the creativity and collaboration of the web intertwine with the desktop.
  2. Software as a Service Can Breakout Into the Mainstream
    Software as a Service, is awesome. I’m betting my entire livelihood on it. The problem is, pure desktop applications still rule the world. People are scared of change. Apollo is a compromise. Comfort of the desktop app, with the flexibility and richness of a web app.
  3. Operating System Independent
    Who knows what is going to go on with Apple, bootcamp, parallels, windows,etc. All I know, is that as of right now, operating system independent apps can be built. This is going to be huge for point number two: breaking out into the mainstream. People can get apps off the web, and not have to worry about what OS they are on.
  4. Apollo will force better applications.
    Desktop apps were able to get away with being complete and utter crap. Have you looked at some of the apps out there? WOW. Well, that’s going to change. Now Desktop apps are going to be forced to include collaboration and a rich environment. Once again, the users win in the end

PS- No comment as to Publictivity and Apollo

PSS- Great customer service, evangelist, and overall work by Mike Chambers in responding to the blogosphere. Every blog I’ve been to, has had a response of some sorts from him.

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